The Link Building Process

Every link building campaign is unique but each project is implemented with our standard SOP’s to ensure success. 

Analysis & planning

Analysis & planning

Each campaign begins with a detailed link audit, a full competitor audit and lots of data analysis to plan out the campaign.

Campaign Development

Campaign Development

Here is where the roadmap of the campaign is created. We look at linkable assets, determine target link types and plan outreach strategies.

Prospecting

Prospecting

Our skilled prospectors get to work to uncover websites that fall within our metric guidelines. We use over 100 search parameters to find the best linking opportunities.

Outreach Stategy

Outreach Stategy

We create personalised emails along with various email pitches for A/B testing to find the best performing outreach email. Our team of outreach managers engage and follow up with website owners and manager to secure a quality backlink to your site.

Results & Reporting.

Results & Reporting.

At the end of each month we deliver a detailed report showing each link secured, the type and other important metrics. Results are continuously measured as are competitors back links. We encourage a end of month call to discuss ideas.